Author
Margareta Petrovic
Founder and CEO of Visibility Mesh. She writes every word of the Academy and runs the methodology that scores how legible an ecommerce store is to AI search.
What she does
Margareta builds the engine that reads a storefront the way ChatGPT, Claude, Perplexity, and Google's AI surfaces read it, scores it across the categories that decide whether a machine can quote you, and returns a plain English roadmap of what to fix first. The promise is mechanical, not magical. We measure what machines can read. We do not sell rankings.
What she writes about
Answer Engine Optimization, structured data and schema, entity recognition, internal linking that AI can follow, and agentic commerce for Shopify and DTC stores. The work bridges the gap between marketing and IT, the two teams that usually each assume the other owns AI visibility.
Connect
LinkedIn: linkedin.com/in/margaretap
Company: linkedin.com/company/visibilitymesh
Read the work: The Academy