| Page | Decision | Reason |
|---|---|---|
| /collections/example | Keep | Strong page, becomes a hub |
| /blog/old guide | Merge | Overlaps with the main guide |
| /pages/landing | Rewrite | The offer is unclear |
| /products/retired | Redirect | Sends visitors to the category |
| /blog/thin post | Retire | No unique content |
| /pages/comparison | Create | Buyers ask, no page answers |
We find what keeps your business out of AI and search answers, and then we fix it on your site.
We scan any website. On WordPress and Shopify, we fix it for you or give you the fixes to make yourself. We rebuild the parts that cause the problem and measure what follows. We work on Shopify and WordPress, WooCommerce stores included, and all content work is in English. It is one project with one quoted price, and there is no retainer.
A person replies within 1 business day, Monday through Friday, Pacific time.
Margareta Petrovic, Member Leader of the Forbes Business Council SEO group
(opens in a new tab)
Rated 5.0 from 13 reviews on the Shopify App Store, October 2026
- Platforms
- We implement on Shopify and WordPress, WooCommerce stores included.
- Price
- You pay one quoted project price, and there is no retainer.
- Approval
- Nothing goes live until you approve it.
- Safety
- On Shopify we work in a copy of your theme, never the live one.
- Measurement
- We scan again at the same depth and with the same methodology version as your baseline.
- Language
- All content work is in English.
You will probably recognize one of these.
You do not need to work out which one it is on your own. We diagnose the site first, and the diagnosis sets the order of the work.
- Organic traffic from Google fell, or it never grew after a redesign.
- ChatGPT or Perplexity names your competitors when buyers ask about what you sell.
- An AI assistant describes your business with facts that are old or wrong.
- Your site has hundreds of pages, and most of them do not link to anything that sells.
- Visitors arrive from search and leave without a next step.
- You already have an audit, and nobody on the team has the time or the access to act on it.
- A plugin writes markup on your pages, and nobody is sure what it says.
On Webflow, Wix, Squarespace or a custom build, the Full Assessment and Roadmap gives your developer the ordered fix plan. A new scan afterward shows what changed.
Every engagement starts with a diagnosis against the Five Gates.
The Five Gates are Find, Read, Follow, Quote and Trust, and they follow the order in which a machine meets your website. Perfect schema does little for a page that a crawler cannot reach, so the diagnosis sets the order of the work.
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01
Find
Can machines reliably discover the right pages?
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02
Read
Can they understand what the business, its products and its services are?
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03
Follow
Can they follow the relationships across the site?
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04
Quote
Is there specific, attributable information an answer can use?
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05
Trust
Can the important claims be corroborated?
How the work maps to the Five Gates
Inside an engagement the work runs on 6 layers, from Access at the bottom to Demand at the top, and each layer strengthens what the gates check. Measurement sits under all of them.
Demand
Demand asks whether the site answers what real buyers ask and leads them somewhere useful.
Authority
Authority comes from credible outside sources that repeat the same claims.
Evidence
Evidence asks whether there is enough specific proof, with dates and sources, to compare you with someone else.
Architecture
Architecture shows crawlers how your pages relate to each other and which pages matter most.
Meaning
Meaning shows whether crawlers can identify your offers, products, services and facts.
Access
Access asks whether machines can reach the pages that matter.
We work on 3 operating layers at the same time.
A site with perfect markup can still lose to a competitor that has more outside sources confirming its claims. So one engagement covers the technical layer, the content buyers need and the authority that confirms it, and the diagnosis decides how much each layer gets.
Technical
Crawlers can reach and read your important pages and see how they relate.
- Crawler access
- The AI crawlers you want can reach the site, in robots.txt and in any firewall or security plugin.
- Architecture
- Hub pages mark the most important topics, and the related pages link to them.
- Extraction
- Key content sits in the page itself, so it does not depend on JavaScript running first.
- Structured data
- The markup describes only what a visitor can see on the page.
- Entity consistency
- Your organization, brand and offers are described the same way wherever they appear.
- Indexability
- Sitemaps, canonicals and redirects point machines to one version of each page.
- Internal relationships
- Descriptive links connect each article to the pages that sell.
Content and demand
The site answers what real buyers ask and leads them to a decision.
- Buyer questions
- We research what buyers ask in search and in AI assistants at each stage of a purchase.
- Content gaps
- Where a buyer question has no page, we plan one.
- Competing pages
- We study the pages that win those answers today and what they publish.
- Intent coverage
- Each stage of the purchase has a page that serves it.
- Decision content
- Comparisons, use cases and proof pages help a buyer choose.
- Commercial pathways
- A reader who lands on an article is 2 clicks from something to buy.
- Answer ready evidence
- Specific facts with dates and sources give an assistant something to quote.
External authority
Credible outside sources repeat the same claims your site makes.
- Citations
- We find the publishers that fit your business and point each earned mention at a page that needs it.
- Listings
- Directories and associations carry the same name and facts as your site.
- Reviews
- Review platforms describe the same business your pages describe.
- Partners
- Partner and supplier pages link to the right page on your site.
- Research
- Original data gives other writers a reason to cite you.
- Corroboration
- Important claims can be checked against a second source.
- Consistency
- Your name and facts match across outside sources. We audit your backlinks, and we never buy links.
Every engagement follows the same 8 steps, and 2 of them belong to people.
We keep the steps in this order so that nothing reaches your site before an expert on our team has checked it and you have approved it.
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Research
We study the questions buyers ask and the pages that compete for those answers.
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Baseline
We run a full scan and record your starting point from your own GA4 and Search Console.
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Architecture, content and entity plan
We write the plan for every page, link, entity and piece of structured data.
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Expert validation
An expert on our team checks each recommendation against your live site.
Human check -
Client approval
You approve the plan and each change before it goes live.
Your approval -
Implementation
We make the approved changes and record every one of them.
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Rescan
We scan again at the same depth and with the same methodology version.
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Measurement
We compare the scores and your AI and organic visits with the baseline.
AI diagnoses. Our experts validate. You approve. Visibility Mesh implements. Visibility Mesh measures.
Nothing on your site changes on its own. Every change is recorded, backed up and reversible, and on Shopify we work in a copy of your theme until you approve it.
Inside those 3 layers, the work runs in 6 streams, and we measure all of them against your baseline.
01Research and demand
We research the questions buyers ask in search and in AI assistants at every stage of a purchase. We also study your competitors: how their sites are built, what they publish and who links to them.
02Technical access
We fix crawler access, rendering, indexability, sitemaps, canonicals and redirects. If key content appears only after JavaScript runs, we move it into the page itself. Duplicate and thin pages get merged or retired.
03Architecture and internal links
Every page gets a decision: keep, merge, rewrite, redirect, retire or create. Then we build hubs and connect them with descriptive anchor text. A reader who lands on an article should be 2 clicks from something to buy.
04Entity and schema
We build a connected layer of structured data for your organization, products, services, articles, FAQs and breadcrumbs. Every claim in the markup has to match what the page shows a visitor.
05Content and conversion
We rewrite weak pages before we add new ones. Where a buyer question has no page, we build one, such as a comparison, a use case or a proof page. Each commercial page gets a clear offer and a next step.
06Authority and links
We audit your backlinks and find the publishers, associations, directories and communities that fit your business. We point every earned mention at a page that needs the support, and we never buy links.
You get maps of the site before and after, and a log of every change in between.
You receive a map of your site as it is today and a plan for how it should look. You also get a decision for every page, a plan for the links between pages, a plan for the structured data, a plan for content and a list of the gaps in outside proof. At the end we scan again and compare the scores and your analytics with the baseline.
A 500 page website does not need 6 months of audit before anything changes.
For a Shopify or WordPress site of about 500 pages, we can research it, diagnose it and redesign its architecture in a 2 week sprint. In the same sprint we make a decision for each page (keep, merge, rewrite, redirect, retire or create), repair the internal links, plan the schema and find the authority gaps. We also rewrite the priority pages and put the highest impact changes live. The streams run in parallel, which is where the speed comes from. Scope and platform decide what fits inside the sprint, and the quote names the exact deliverables.
Days 1 to 2 cover research, the crawl, the competitors, the baseline and the buyer queries.
Days 3 to 4 make a decision for each page (keep, merge, rewrite, redirect, retire or create), set the architecture, the hub plan and the internal link model.
Days 4 to 7 run the parallel workstreams: technical, schema, content and commercial structure.
Days 6 to 9 cover authority, external proof, conversion pathways and implementation.
Day 10 covers QA, the rescan, measurement and the next backlog.
Some work, such as authority building and new content, takes longer than 2 weeks, so it continues after the sprint. This describes what can be done for an appropriate site under the right access and platform. The sprint is offered in English, by quote, for Shopify and WordPress sites only.
What the documents look like.
These are sample layouts with generic rows. Your versions list your own pages, links and entities, and each one ends with a log of what changed.
| From | To | Anchor text |
|---|---|---|
| /blog/guide | /collections/example | shop the full range |
| /blog/how to | /products/example | the product used here |
| /collections/example | /pages/comparison | how the options compare |
| /pages/about | /pages/proof | how we check our work |
| Entity | Type | Matches on the page |
|---|---|---|
| Your business | Organization | Name and contact in the footer |
| Each product | Product and Offer | The visible title and price |
| Each service | Service | The visible description |
| Each question | FAQPage | The visible answer |
| Each path | BreadcrumbList | The visible breadcrumb |
| Measure | Before the work | After the rescan |
|---|---|---|
| Scan scores | Recorded | Same depth, same version |
| Organic visits | From your GA4 | Compared with the baseline |
| AI assistant visits | From your GA4 | Compared with the baseline |
| Paid visits | Shown apart | Shown apart |
What changed on a store we rebuilt?
Organic search visits to a womenswear label on Shopify grew every month after we rebuilt its store. Our founder helps run that label, and the case study says so.
11x
Organic search visits that began on the label's blog grew 11 times from June to September 2026.
We control the work on your site and report what moves.
What we control
We control the changes to your site, the order we make them in and how carefully we check them. When visits rise after a change, we report the rise as associated with the work. We show paid and organic visits separately, so you can see which channel moved.
What nobody controls
Search engines and AI assistants decide what they show, and nobody controls that. We do not promise rankings, citations, recommendations, traffic or sales.
What Visibility Mesh is not.
- Keyword stuffing is not part of the work.
- We do not generate content in bulk with AI.
- Schema goes on a page only when the page itself supports it.
- We never sell backlink packages or buy links.
- Nobody can promise you the number 1 spot in ChatGPT, so we never make that promise.
Visibility Mesh improves the structure and evidence that machines and people use to understand a business.
You pay one quoted price for the project, and there is no retainer.
Managed AI Visibility is one consulting engagement. We review your site, build the plan and make the fixes, and you receive one quoted price for the whole project. There is no retainer and no monthly commitment.
The project, built on AI Visibility Setup
Foundation fixes the technical layer: crawler access, rendering, sitemaps, canonicals and broken or duplicate markup.
Schema Mesh includes everything in Foundation. It adds a connected layer of structured data built from your own products, services and pages, for up to about 300 products or 100 pages. Larger sites are scoped in the quote.
On Shopify we work in a copy of your theme, never the live one, and nothing goes live until you approve it. The setup takes about 2 to 3 weeks of work once we have access.
Optional later, only if you ask
Monthly AI Visibility Management is an add on that you can ask for after the project. It continues the work on content, authority and new pages, and it catches regressions. You get a short email every week, a report every month and a review of the plan every quarter.
Monthly Essentials costs $1,000 a month. Monthly Plus adds the content and authority work and is quoted from your website.
It is never required, and we do not start it unless you ask.
We read your site before we quote.
The quote depends on the pages, the platform and the content and authority work the diagnosis finds, so we quote after we have read the site. Our fee never depends on an outcome that AI systems control.
Tell us your website first.
A person replies within 1 business day. Before that reply, we scan up to 5 key pages of your website and check whether AI crawlers can reach it.
Our team reads every request and replies within 1 business day. I stand behind the quality of every project.
Margareta Petrovic, Founder